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Multi-Material Façade Of Contemporary Affordable Housing Blends Seamlessly In Quincy, Massachusetts

Project Name: The Watson on East Howard
Location: Quincy, MA
Architect: Cube 3 Studio
General Contractor: Dellbrook | JKS Construction
CEI Materials System: R3000
Products: metal composite material, ATAS Corrugated Panels
Photography: CEI Materials

The stunning Watson on East Howard in Quincy, MA sits between Boston and the South Shore. The 185,000 square-foot multi-family building rises five-stories high, accommodating 140 residential units. Named after Thomas A. Watson, Alexander Graham Bell’s assistant, the building sits in a historically profound area.

The Watson East Howard, Quincy, MA, Cube 3 Studio, Dellbrook JKS Construction, CEI Materials R3000

Quincy is steeped in American history as the birthplace of a number of US presidents including John Adams, John Quincy Adams and John Hancock. The area is filled with opportunities to explore historical references and landmarks as well as the first commercial railroad, the Granite Railway, which opened in 1926.  The city even has more modern historical references as the birthplace of the very first Dunkin Donuts in 1950.

The Watson East Howard, Quincy, MA, Cube 3 Studio, Dellbrook JKS Construction, CEI Materials R3000

The Watson was designed by Cube 3 Studio who demolished a vacant office building on site to make way for the much-needed workforce housing units. Developed by WinnDevelopment, the project is part of an over $1 billion housing bond bill to support affordable housing across Massachusetts. CEO of WinnCompanies Gilbert Winn explains, “This development is aimed at people who have incomes too high for subsidized housing but are priced out of affordable market rents as housing costs continue to rise. This is going to be a high impact project for those who are under-served in the community...”

The Watson East Howard, Quincy, MA, Cube 3 Studio, Dellbrook JKS Construction, CEI Materials R3000

Dellbrook | JKS Construction served as the project’s general contractors. The team at Dellbrook | JKS completed the project’s wood framed construction. The exterior features shared wallspace with a number of contrasting building materials, providing a versatile façade. Among the materials are metal composite panels and ATAS corrugated panels, fabricated by CEI Materials. The metal composite material was fabricated utilizing CEI’s R3000 Pressure Equalized Rainscreen System. This system was tested to remove the driving forces for water penetration and also equalize the air-pressure on the external and internal sides of the compartmentalized Panel System.

The Watson East Howard, Quincy, MA, Cube 3 Studio, Dellbrook JKS Construction, CEI Materials R3000

The resulting adaptable façade blends into the historic city, offering modern, affordable housing to a much-needed community. 


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Attachment System Used:  R3000 Series

CEI Materials’ R3000 Pressure Equalized Rainscreen System tested to remove the driving forces for water penetration, equalizes the air-pressure on the external and internal sides of this compartmentalized Panel System.

Details & Specifications